Bull City Strong: Improving Health Literacy in Durham to Further an Equitable Community Response to COVID-19

With help from a generous grant funded by the U.S. Department of Health and Human Services’ Office of Minority Health, LATIN-19 is thrilled to be able to partner with the Durham Department of Public Health, NC Central University and Project ACCESS on a two year, $2 million project that will utilize strategies and lessons learned during the pandemic to impact COVID-19 outcomes and more broadly address equity moving forward.

We will work collaboratively to:

• Develop and disseminate health information that is accurate, accessible, and actionable, with a focus on improving access for individuals with limited digital access

• Promote behavior change for Durham community members to increase their access to medically accurate health information, informed decision making and timely utilization of high quality health services

• Expand local efforts to provide culturally and linguistically appropriate health information services.

Examples from this effort: